This is not a Pieces Christmas ad. Accessories and wardrobe essentials brand Pieces approached Malling to produce their 2016 Christmas film and print campaign in aid of charity. Our story concept involved all talents working pro bono and the campaign was filmed on a consumer camera, raising 500,000 DKK for Doctors Without Borders. Malling was responsible for the creative direction and all elements of the production.
Client PIECESCreative Director RASMUS SKOUSEN